Build Online Trust With Your Buyers

Personalized Social Selling Training for Sales Teams

Ready to empower your B2B sales with Social Selling?

Today’s Sales is Digital.

Do our sales teams have personal brands that help them build trust and rapport with buyers?

When buyers are looking for solutions, will they find YOUR solution-ready sales reps?

Is your team wasting time dabbling with random social tools and methods?

Get your team organized around Social Selling with personalized training that’s adapted to YOUR sales process.

This isn’t another webinar or e-book. Your team will receive personalized training with guidance and insight from live experts who will show you what you can do using social media to get buyers to find you online.

No longer the sole domain of marketing, social media is now being used by savvy inside and outside sales reps to develop personal connections with high quality prospects.

“Sales professionals who use LinkedIn for social selling are 51% more likely to exceed their sales quota than sales professionals who don’t use LinkedIn for social selling.” (Source: LinkedIn How-to Guide to Social Selling)

Upcoming Training

Your Instructor

Kathleen Glass

Kathleen Glass

I help bring B2B sales and marketing teams together to drive revenue in emerging and high-growth markets. My open and direct approach to working with people blends the entrepreneurial, creative, and action-oriented style of a start-up with the systematic, fact-based analytical reasoning of an industry leader.

In 2011, I developed an inside sales appointment setting method using social selling techniques and social media tools including LinkedIn™ to engage buyers that ensured sales-ready meetings that cut time to close in half and dramatically increased the sales pipeline to increase value in the company.  For more, see my LinkedIn profile.

What You Will Get

Here’s what you’ll get when you attend:

Brought to you by experts in B2B complex selling and social media marketing, each full-day hands-on workshop will teach you how to use social media and the LinkedIn™ professional network, in particular, to attract and engage qualified buyers and drive them through your pipeline.

  1. Pre-workshop exercises with the tools to get you started on building a profile that will attract the right connections
  2. Feedback and tips on tweaking your profile to get you found by qualified buyers on LinkedIn and Google
  3. Tips on how to use your headline, summary section, projects, media and content to boost your ranking in LinkedIn search results
  4. A streamlined process for creating targeted prospect lists
  5. Tactics on how to successfully reach out and connect with target prospects and influencers
  6. Insights on how to find and use the right LinkedIn Groups to build your prospect pipeline
  7. Overview of the Sales Navigator Account to determine if it is right for you
  8. Time-saving techniques to create content to stay connected with prospects and customers
  9. Review tools like the Pulse and Connections tabs to manage prospecting and engagement activities on LinkedIn
  10. Guidelines for using LinkedIn tools to build your network on LinkedIn

What you’ll leave with:

  1. A customer-centric LinkedIn profile to help you get found on LinkedIn
  2. An actionable strategy for building your prospect pipeline on LinkedIn
  3. A resource list of social selling tools and reference guides
  4. A workbook chock full of examples, tips and hints for better building your personal brand to attract prospects
  5. Your own post-workshop social selling project plan to follow

Contact Us for more information

What People Say About Our Training

“Nikki and Kathleen did their due diligence in producing content that was digestible and actionable.  The LinkedIn Beast can be intimidating, but I left the workshop feeling empowered rather than overwhelmed.  I feel strongly that they have set me up for social selling success.” (PR agency owner)

“Every large company should adopt these easy techniques.” (communications and digital media expert)

“The most comprehensive LinkedIn workshop I’ve attended.  Nikki and Kathleen are extraordinarily knowledge about social selling  – How to build your profile and how to build and manage a sales funnel.” (sales and Google+ expert)